The DeKalb County Transit Master Plan was developed to address DeKalb's mobility challenges, help to enhance future development opportunities, and improve the quality of life within each of DeKalb's cities and unincorporated communities, both north and south. I was tasked with creating the branding for this plan. Because of the large amount of interest from the residents, business owners, and major stakeholders, I decided to create a bright and inviting illustrative style using major landmarks within DeKalb. This illustrative style helped to keep the atmosphere of these public meetings friendly and inviting.
